Journal Title：Journal Of Vacation Marketing

Vacation Marketing "is a professional magazine focused on the vacation and tourism industry, providing a platform for tourism marketing professionals, travel enterprise decision-makers, destination managers, and readers interested in the tourism industry to gain a deeper understanding of industry trends, marketing strategies, and consumer behavior. This magazine is highly praised by the industry for its in-depth analysis, case studies, and industry trend predictions.

The background of the magazine is based on the fact that the tourism industry is an important component of the global economy. With the improvement of people's living standards and the increase of leisure time, vacation tourism has become an indispensable part of many people's lives. This has prompted tourism companies to constantly seek innovative marketing methods to attract and retain customers, while also providing new challenges and opportunities for the promotion and management of tourism destinations.

《度假營(yíng)銷(xiāo)》是一本專(zhuān)注于度假和旅游行業(yè)的專(zhuān)業(yè)雜志，它為旅游營(yíng)銷(xiāo)專(zhuān)業(yè)人士、旅游企業(yè)決策者、旅游目的地管理者以及對(duì)旅游業(yè)感興趣的讀者提供了一個(gè)深入了解行業(yè)動(dòng)態(tài)、營(yíng)銷(xiāo)策略和消費(fèi)者行為的平臺(tái)。這本雜志以其深入的分析、案例研究和行業(yè)趨勢(shì)預(yù)測(cè)而受到業(yè)界的高度評(píng)價(jià)。

雜志的背景建立在旅游業(yè)作為全球經(jīng)濟(jì)的重要組成部分這一事實(shí)之上。隨著人們生活水平的提高和休閑時(shí)間的增加，度假旅游已經(jīng)成為許多人生活中不可或缺的一部分。這促使旅游企業(yè)不斷尋求創(chuàng)新的營(yíng)銷(xiāo)方法來(lái)吸引和保留客戶(hù)，同時(shí)也為旅游目的地的推廣和管理提供了新的挑戰(zhàn)和機(jī)遇。

Journal Of Vacation Marketing創(chuàng)刊于1994年，由SAGE出版商出版，收稿方向涵蓋Multiple全領(lǐng)域，此刊是中等級(jí)別的SCI期刊，所以過(guò)審相對(duì)來(lái)講不是特別難，但是該刊專(zhuān)業(yè)認(rèn)可度不錯(cuò)，仍然是一本值得選擇的SCI期刊 。平均審稿速度 ，影響因子指數(shù)4.5，該期刊近期沒(méi)有被列入國(guó)際期刊預(yù)警名單，廣大學(xué)者值得一試。